Be the brand AI recommends.

Fokal writes the articles and earns the backlinks until ChatGPT and Google recommend you.
Every day, on autopilot.

Free check, about a minute. It names the competitor AI picks instead of you.

Join 200+ brands using Fokal Fokal featured on Peerpush

The brands already getting found

Real users

Found on Google and in AI answers.

running sunglasses · Australia

From 218 to 114,677 monthly Google impressions.

Sixteen months ago, almost nobody searching for running sunglasses saw Re. Fokal made the brand impossible to miss: seen thousands of times a day on Google, and cited as a source when AI answers what runners should buy.

56 articles shipped since 11 April
6 articles cited by ChatGPT, Perplexity and Google AI
24 → 1,843 monthly clicks from Google

“I check Fokal just to watch the line climb. March was 14,000 impressions. June was 114,000. I haven’t written a word of it.”

Tim · founder, Re.
Read the full Re. story

Monthly Google impressions, from Re.’s Search Console

Google Search Console · reyourrun.com.au · pulled 15 Jul 2026

Zerentry invoice & receipt OCR · B2B finance

From an unknown domain to cited in Google’s AI answers.

Fokal earned Zerentry real editorial links from relevant sites, and wrote the comparison pages Google’s AI Overview and Perplexity now cite. That is how a new brand becomes one the search engines trust.

4 → 28 climb in Domain Rating by Ahrefs
+80% Google impressions in 28 days
3× clicks from Google, tripled in two months

1 of 4 earned backlinks — live on a DR 22 finance site

50 → 1,976

monthly blog sessions at Re. Organic search became its best-converting revenue channel.

Google Analytics · 8 Jul 2026

0 → 495

clicks from Google in CardTracker’s first 28 days, on 14,126 impressions.

Google Search Console · Jul 2026

+136%

clicks in 28 days for PropSpotter, impressions up 183%.

Google Search Console · Jun 2026

Who it’s for

Built for busy founders and teams who aren’t being found online.

Your buyers are searching Google and asking AI right now. Getting found either eats your calendar and your budget, or it doesn’t.

Without Fokal

Your time, or $2,500 a month. Pick one.

Do it yourself and it takes months you don’t have. Hand it to an agency and it takes money, with a 12-month contract attached.

With Fokal

The work ships while you run the business.

Writes the articles, earns the links, and tracks what AI cites. Your time and your money back. Hands-off or hands-on, your call.

What Fokal does

A growth machine that gets you found and builds your reputation.

One loop, and it compounds. Fokal starts with what your buyers are already searching for, does the work to get you found, then learns from your own numbers so the next article beats the last.

01

Researched, written and published to your site

Topics picked from real demand data and your own Search Console numbers. Written on-brand, live on your site, no copy-paste.

A finished article live on the example site, in the browser, with the keyword it was written to win.
02

Then it runs every week, without you

New articles, links and citations stack on top of last week’s, so month three beats month one.

Weekly stacks of articles, backlinks and AI citations, each week one step higher than the last.
03

Found on Google, cited by AI

Page one for searches you can win, quoted in the AI answer, and cited by ChatGPT and Perplexity.

A Google AI Overview for the example query answers from the brand’s article and shows it as the top source, with the article also cited by ChatGPT and Perplexity.

Illustrative example, shown for a coffee brand.

Before a word is written

Every topic, picked to win

Fokal blends keyword data on searches you can actually win, what’s trending in your niche, and your own Search Console and Analytics numbers. Each article is aimed at a precise gap your site can rank for.

Illustrative example: keyword demand, niche trends and the brand’s own Search Console and Analytics data converging into the next article topic, aimed at a gap the site can win.
A Fokal-generated photo of real, recognisable trading-card products, compared against a generic AI photo of invented ones. Generic AI With Fokal
Inside every article

Every image, of your actual products

Fokal looks at your real products and generates realistic images for every article, inline and as the cover. Both shown here are from a customer’s published articles. Drag the divider to compare.

After it goes live

Every article, backed by real links

Real do-follow links from sites relevant to you. Fokal finds the sites, secures the link, then keeps checking it stays live, week after week. Links are the part everyone else leaves to you.

Illustrative example for a B2B software brand: an editorial site quotes the article and links to it, and the do-follow backlink is verified live and checked weekly.
Icing on top

Every article, turned into social posts

Each piece becomes an Instagram post, an X thread and a LinkedIn post, so your socials stay alive without a social media manager. A bonus on top of the core loop.

822,000+ words researched, written and published for brands on Fokal, a new article every weekday.

Connects to your stack

Your content, published where it already lives.

Fokal ships each article straight to your site, no copy-paste, and reads your Google data to track what’s actually working.

Wix

Auto-publish

New articles land as drafts in your Wix blog.

Webflow

Auto-publish

Posts published straight into your CMS.

Shopify

Auto-publish

Articles ship to your store’s blog.

Search Console

Reads your data

Your real queries and rankings pick the next topic.

Claude Code

For developers

Your Claude pulls each article and publishes it.

GitHub

For developers

Committed to your repo, shipped by your own deploy.

Analytics

Reads your data

Traffic and conversions show what actually worked.

API & webhooks

For developers

Wire Fokal into anything you run.

Pricing

Three ways to rank. All of them ship.

Same goal. Three speeds.

Free
Free

Free forever · No card required

Get found through the network.

Join the Fokal network and earn your way onto Google and AI. One article a week, written for you and published to build real links and citations.

  • One new article a week, earned through the network
  • Real backlinks and citations from other Fokal brands
  • A profile in the Fokal directory
  • AI and Google visibility tracking
Start free

Upgrade anytime

Starter
$49 /month

USD · Billed monthly · Cancel anytime

Three articles a week, done for you.

A content engine that runs without you. Every week, three new articles researched, written in your voice, and ready to publish.

  • Three new articles every week
  • Keyword and topic research handled for you
  • Written in your brand voice, ready for your site
  • AI and Google visibility tracking
  • Yours to review, or run on autopilot
Start with 3 a week

30-day money-back guarantee

Questions

Frequently asked questions

I don't know anything about SEO. Will I be lost?

No. Most of our users are founders, not marketers. You don't need to know how Google's algorithm works. You tell Fokal what your business does, and it figures out where you should be showing up, what's missing, and what to do about it. If you can describe your business to a friend, you have enough to get started.

Is Fokal an AI SEO tool, or something more?

Both. Fokal is an AI SEO tool that writes and publishes your articles, but it goes further than most: it earns real backlinks from other sites and does the answer engine optimization that gets your brand cited by ChatGPT, Perplexity and Google’s AI answers. Most AI SEO tools stop at content. Fokal earns the links and tracks whether the AI engines actually recommend you.

How is this different from ChatGPT or other AI writing tools?

ChatGPT writes whatever you ask it to. Fokal knows your brand, your competitors, and where you actually stand in search results. It runs real checks against Google, ChatGPT, and Perplexity to see if they recommend you. Then it writes content designed to close specific gaps, not generic articles. Every recommendation is backed by data it pulled, not guesses.

Will the content sound like AI slop?

Fokal reads your existing website and matches your voice before writing anything. It pulls real data (competitor pages, search trends, what AI engines are actually saying about your industry) so the content has substance, not filler. Run it hands-on and you review and edit every draft before it goes live. On autopilot, Fokal publishes for you and you can step in any time.

We already pay an agency. Why would I add this?

Agencies typically report monthly on what happened. Fokal works daily on what should happen next. It catches things between agency check-ins: a competitor published a new page, AI search started recommending someone else, a content gap opened up. It costs less than an hour of agency time per month, and it runs 24/7.

What if I don't have time to implement everything?

Fokal queues actions by priority, so you always know what matters most. Even doing one thing per week moves the needle. The content drafts are ready to publish as-is. And the visibility monitoring keeps running whether you're active or not, so when you do have time, you know exactly what changed.

If I cancel, do I keep the articles and backlinks?

Yes. The articles Fokal writes live on your own site, so they and their links are yours to keep. The editorial mentions you earn sit on other sites, so they don't disappear when you cancel. And your profile on fokal.com stays up. Cancelling stops future work and billing; it doesn't claw anything back.

Is $99 a month worth it for a small brand?

It replaces the content, links and technical work you would otherwise do yourself or pay an agency $2,500 a month for. There is a 30-day money-back guarantee on any paid plan, and a free tier if you want to start smaller.

What exactly does the free tier get me?

One free article a week, written for you with an earned link built in. Publish it and you earn a link back, and the next article unlocks. As long as you keep publishing, it keeps coming.

Be the brand AI recommends.

Start with a free check. 30-day money-back on any paid plan.

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